Social Media has grown rapidly and Indian cricketers have millions of fans following on various sites, especially Instagram. This means that athletes have shifted from a professional form of communicating with their fans to freely sharing their moments. Now let’s get straight into and check out the top five biggest Indian cricket stars in terms of number of followers they have on Instagram.
1. Virat Kohli – 259 Million Followers
The most followed cricketer is Virat Kohli having 259 million followers in Instagram and figures among top five athletes having the highest followers on Instagram. It is quite versatile content where he shares cricket matches to training sessions and personal vlogging. One of how Kohli has been spotting himself mainly is through the different brands he endorses, more to which adds up to his exposure.
2. MS Dhoni – 42.2 million Followers
Cricketer MS Dhoni, the former captain and famously known as ‘Captain Cool’, has 42. 2 million followers on Instagram. While he may not post as frequently as Kohli does, Dhoni’s posts tend to attract even more engagement. His decision to retire in 2020 made him top of the trends in Instagram and proved that he is still popular among fans.
3. Sachin Tendulkar- 40.3 Million followers
Considered the best cricket player of all time, also called the ‘God of Cricket,’ Sachin Tendulkar has 40.3M people following him on Instagram. He speaks of special memories of his playing days and offers glimpses into his life now that he has left the playing field. Tendulkar is also involved in different social causes and is also quite interactive with his fans through his true-to-heart posts.
4. Rohit Sharma – 30.3 million followers
The current Indian captain Rohit Sharma, has 30.3 million followers on Instagram. The account comprises of cricket moments and stints, trips and travels, family incidents, brand endorsements, etc. Rohit also carries out annual charity activities where he encourages people to give to the rhinos through the Rohit4Rhinos activity.
5. Hardik Pandya – 27.1 million followers
In the last position at the moment is another Indian cricketer, Hardik Pandya, who has 27.1 million followers on Instagram. Pandya is an aggressive batsman who is equally colorful in his personality and often posts snippets of his family and cricketing procedures. His content is quite interactive and friendly, thus making it very interesting, especially when it is in touch with the youthful demography, as the flow of traffic increases.
As these cricketers continue to thrive on social media, several questions arise: In what ways does it help or hinder their brand equity? To what extent do social networking sites influence the interaction between athletes and their fans? Can any new entrants change the follower figures in the future?
Therefore, five of the most famous Indian cricketers have not only performed marvelously on the cricket pitch but have also accumulated thousands of followers on Instagram leaving millions of fans globally. They are popular icons, especially in the sporting world, and therefore are important personalities of pop culture.
